Instagram Stories & Instagram Reels are both popular ways to share video content. To build your brand, you can utilize both to engage different audiences on the platform. But what are the differences between the …
“I don’t know. Google it,” a phrase most people have heard or said at least once. While there are other search engines out there, none compare to the hold that Google has on us – …
In June 2021, Google began rolling out a Page Experience Update that measures how visitors view and use your website as a ranking signal. The goal of the Page Experience Update is to reward websites …
While our lives and businesses have been surrounded by uncertainty as we navigate COVID-19, there are steps you can take to make sure your customers have up to date, accurate information about any changes or …
If you’re a business owner, you know how important it is to get new, positive reviews on your business listing. New reviews can influence a customer’s decision to buy from you, and are one of …
More than ever, many of our clients and prospects are mentioning remarketing or retargeting ads. While they have somewhat of an idea as to what they are, they are still a bit confused. After searching …
In Google’s attempt to make the web more mobile-friendly, they will be changing the way they rank websites for their search results. You may have heard the term mobile-first indexing. But there seems to be …
Optimizing your Facebook Business page can be a helpful tool to distinguishing your business from your competitors. Your page can be the first impression of your business and therefore should represent your brand. It is …
*Updated July 24, 2020 For local businesses, Google My Business (aka Google Maps listings) reviews are key. They are one of the first things that show up when someone Google’s your business name or, in …
Today pretty much everyone prefers texting over calling. Google understands this. Therefore, they added a new feature to their Google My Business platform that allows people to text a business as opposed to calling them. …
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